Olivia Zechner recently became the head of the Innovation & Value Creation research division at Salzburg Research Forschungsgesellschaft. Born in Kitzbühel, Zechner brings extensive experience in digital transformation, open innovation, and data-based research and development to her new role, which will significantly boost the institute’s strategic development.

Experience and expertise for a sustainable future

Olivia Zechner is a proven expert in digital innovation. She has held senior positions in international business at companies such as Etihad Airways, Credit Suisse, and BP, as well as conducted research at renowned institutions. Zechner has been involved in the strategic realignment of marketing departments at global companies and has worked in innovative technology fields, such as virtual reality, artificial intelligence, and human-computer interaction.

Through her interdisciplinary expertise, Olivia Zechner strengthens the work of the research division, which focuses on data-driven solutions for economic and social challenges.

Research with impact – data-driven innovation as a catalyst for business and society

Under Zechner’s leadership, the Innovation & Value Creation team develops practical methods for analyzing, implementing, and evaluating innovation potential. The goal is to support companies and organizations in creating sustainable, forward-looking innovations. The team’s research focuses on key drivers such as smart sensor technologies, digital networking, artificial intelligence, and evolving user needs. This research aims to promote a data-driven, resilient economy.

Olivia Zechner brings many years of experience managing large-scale research and innovation projects to the Salzburg Research team. Her in-depth knowledge of current innovation trends and passion for shaping future technologies make her a valuable addition to the team at Salzburg Research.

Academic career with an international profile

Olivia Zechner began her academic career at Middlesex University in the UK. She then earned a Master of Business Administration from the European University in Brussels. She then pursued further studies at King’s College London, earning an MSc in Applied Neuroscience, and at Paris Lodron University in Salzburg, where she completed a doctoral program in Artificial Intelligence and Human Interfaces. Research fellowships at the Austrian Institute of Technology in Vienna furthered her expertise in adaptive virtual environments and immersive simulation technologies.

In addition to her scientific excellence, she brings a special personal touch to her new role. As the vice world champion of ultralight flying, she is passionate about sports, tourism, and technological experiences—a combination that aligns perfectly with the thematic focus and areas of cooperation of Salzburg Research.

Press release: Digitale Innovation: Olivia Zechner übernimmt Bereichsleitung bei Salzburg Research