{"version":"1.0","provider_name":"Salzburg Research Forschungsgesellschaft","provider_url":"https:\/\/www.salzburgresearch.at\/en\/","author_name":"admin","author_url":"https:\/\/www.salzburgresearch.at\/en\/author\/admin\/","title":"Cost in GI Product Transaction. - Salzburg Research Forschungsgesellschaft","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"mryDn1ztfw\"><a href=\"https:\/\/www.salzburgresearch.at\/en\/publikation\/cost-in-gi-product-transaction-3\/\">Cost in GI Product Transaction.<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.salzburgresearch.at\/en\/publikation\/cost-in-gi-product-transaction-3\/embed\/#?secret=mryDn1ztfw\" width=\"600\" height=\"338\" title=\"&#8220;Cost in GI Product Transaction.&#8221; &#8212; Salzburg Research Forschungsgesellschaft\" data-secret=\"mryDn1ztfw\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.salzburgresearch.at\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","description":"An exchange of a geoinformation product is a transaction and involves transaction cost. Transaction costs consist of the cost of measuring valuable attributes of what is being exchanged and the cost of protecting rights, policing and enforcing agreements. The costliness of information of what has been offered to the potential buyer of the geoinformation product is the key to the cost of transacting. The seller should be aware of the transaction cost and offer geoinformation pruducts in such a way as to reduce them for the buyer."}