1.0Salzburg Research Forschungsgesellschafthttps://www.salzburgresearch.at/en/Birgit Strohmeierhttps://www.salzburgresearch.at/en/author/birgit/rich600338<blockquote class="wp-embedded-content" data-secret="d8mtFiLccb"><a href="https://www.salzburgresearch.at/en/2024/avoiding-rebound-effects-in-virtual-mobility/">Avoiding Rebound Effects in Virtual Mobility</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.salzburgresearch.at/en/2024/avoiding-rebound-effects-in-virtual-mobility/embed/#?secret=d8mtFiLccb" width="600" height="338" title="“Avoiding Rebound Effects in Virtual Mobility” — Salzburg Research Forschungsgesellschaft" data-secret="d8mtFiLccb" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /* <![CDATA[ */ /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.salzburgresearch.at/wp-includes/js/wp-embed.min.js /* ]]> */ </script> https://www.salzburgresearch.at/wp-content/uploads/2024/09/c_SRFG_shutterstock_Tapati-Rinchumrus_web.jpg1000600Rebound effects are an ever-increasing challenge in environmental, energy, and resource management. Innovative, behavior-oriented measures are intended to counteract this, specifically in the area of virtual mobility. A rebound effect occurs when savings achieved through efficiency improvement are partially or fully balanced out by increased use or inefficient behavior. This jeopardizes the achievement of national and international climate targets as potential savings of energy and CO2 emissions are undermined.  The new research project “GReVity – Ganzheitliche verhaltensorientierte Lösungsansätze für Rebound-Management im Bereich Virtual Mobility“ focuses on virtual forms of mobility, such as home office and online shopping. Although they can potentially lead to efficiency gains, they entail the risk of increased resource use and additional emissions, which can offset or even exceed the savings achieved. Examples include using the car for additional leisure activities instead of commuting to work or placing numerous selection orders when shopping online, which can lead to increased CO₂ emissions due […]